Toolbar

Printer Friendly Email RSS Feed Bookmark
Home Articles Fabulous Features Celebrity Chefs
A Conversation with Chef Alain Giraud

Rate it!
Votes (0) | Comments (0)
By Cheri Sicard
Photos: Mitch Mandell
Posted August 6th, 2007
FabulousFoods.com Recommends: The Country Cooking of France, by Anne Willan, (2007, Chronicle Books)
The Country Cooking of France
Buy Now
The View From Loews Santa MonicaCheri Sicard - So you had a lot of say in what this restaurant would be?
Alain Giraud - Oh yeah. From A- Z. The concept, I came up with the concept. For a long time I knew I wanted a restaurant with Provencal style. If it was on the east coast or in the middle of the snow in Aspen, maybe it would have worked too, but then you would have wanted some more...comfort food. But in this area, it's more natural. It's a beautiful place to be. I Love L.A! You meet so many people who are negative about L.A. Sure we have gangs here, sure we have earthquakes, sure, sure sure. But, sure we have palm trees, sure we have beautiful people, beaches. I think the balance is right.

Cheri Sicard - What does Lavande mean?
Alain Giraud - It's lavender. That is the spirit of Provence. I was thinking of a name. I would like to use Provence, but it was already being used in America. There's one in New York, one in Washington, it's everywhere. I was thinking about a sunflower, or anise, aneeese, aneeese, no, it doesn't sound right. And my wife does a dried lavender business, she has pillows and such. I'm living in lavender all the time and I thought, why not Lavande? Lavender. I worked with the concept.

Cheri Sicard - Do you find, over the years, that your tastes are changing, and if so, how?
Alain Giraud - Oh yeah. I think they are changing, not each day, but through education. This is one of the most exciting parts of cooking. Each morning is different. The flavors are different, the wines are different. Cooking is an evolution for everything you can receive, the flavors! You're in a wonderful world. I basically like the same flavors, I like sweet, I like chocolate, but there is an evolution of the taste. I'm getting older. The older I get, the older the wine I like (laughs). I don't have expensive tastes. I like things very simple. For example, tomatoes, some nice salt, black pepper, olive oil. You don't need...the cook has to stay in the back. You know the farmer's market in Hollywood? In the summer I go with my kid on a Sunday, we buy tomatoes and we have a picnic. And, I have a garden. I think the evolution of taste is to be more natural. I think it's the same in my cooking, it's getting more...I clean the plate more.

Cheri Sicard - Your cooking is getting simpler?
Alain Giraud - It was all the time, simple. That's why I was so happy at Citrus. It was very sharp, very clean. Generally in Paris when you cook, you want to impress by being different. I think simplicity is best. If I buy a beautiful tomato, I don't want to shock it or cancel flavors. Maybe make it just a little better. Some salt, olive oil, just a touch. But the beauty is there, you don't want to destroy that. And with other food, it's the same thing. You find something nice, and beautiful, you just give it some support. This is my evolution of taste. Simplicity, more natural. With my kids, I decided to grow some vegetables, because I want them to understand that this is not just something from the supermarket. It's natural, it's from the earth, from the ground.

Lavande FoodCheri Sicard - How old are your children?
Alain Giraud - Seven and five.

Cheri Sicard - Are you teaching them to cook?
Alain Giraud (beaming) - Ahh! My daughter did a chocolate mousse with me. If they are in the mood. For a while my son was interested then everything tasted, you know 'yucky'. It goes in waves. I don't push them. I'm available. Like Sunday morning, they wanted to do a chocolate mousse. We went into the kitchen together, we made a big mess. She liked that! Then I said, you have to wait four hours. She said, "What?" I said in four hours the chocolate will be deeper. She said, "I want to eat it now!" It was 8 o'clock in the morning. I said no, you have to wait.

And to grow vegetables with the kids is great. We have cherry tomatoes, we pick together. Again, more natural is the evolution of taste. I know I gave a long answer, but it was a very deep question.

Cheri Sicard - Do you have a secret chef's tip you can share with our readers?
Alain Giraud - When I cook a stew, it's really a Provence style trick, I put dried orange in it. I use a lot of dried orange peel for seasoning. You take the peel (zest) of the orange and dry it in the kitchen and I use this in a lot of different ways. I grind it in a coffee grinder and I use it in salad dressings to give it some...je ne sais quoi. I use it in a sachet in a stew, in a beef stew, in a fish soup. It's an unusual seasoning, dried orange. You can dry them on the top of the stove. Sometimes if I'm in a hurry, I use the Japanese machine to peel strips and they are dry in one hour. After you can grind them and it keeps forever. I use this a lot.

Cheri Sicard - That's a great tip! Thank you for taking the time to talk to us. I know you have dinner to prepare, so I don't want to keep you any longer.



 

Comments

There are no comments for this item

Be the first to leave a comment

You must be a registered member to leave a comment. So why not sign up now?

 

Sign up for Cheri's FabulousFoods Newsletter/Blog

Enter your email address:

Delivered by FeedBurner

Cheri's Twitter

    Follow me on Twitter
    FabulousLiving.comFabulousFoods.comFabulousTravel.comSheKnows